Alfa Romeo First Responders $500 Bonus Cash


To honor our emergency responders, whether law enforcement, fire or EMTs, the Alfa Romeo Brand is offering a $500 discount on select 2021 and 2022 vehicles. To receive a First Responders Discount, you'll be asked to submit some basic information that confirms your eligibility. Once confirmed, our dedicated third-party verification service will provide you with an authorization number you can present at qualifying dealerships. Just click "Get Authorization Number" below to be verified as an eligible First Responder.


First responders fall into three categories: law enforcement, fire and EMTs. The law enforcement personnel who are eligible for the discount include: police officers, sheriffs and their deputies, correctional officers, state troopers and federal law enforcement officers. Eligible fire service personnel include career firefighters and volunteer firefighters. The medical staff who qualify for the discount are EMTs and paramedics.

In certain cases, spouses of first responders are also eligible to participate.

Alfa Romeo First Responders Incentive FAQ

All franchised FCA US LLC dealers are eligible to participate in the First Responder Incentive program.

All eligible personnel must present a valid code generated from the “Get Authorization Number” button above confirming their eligibility status to a franchised FCA US LLC dealer in the United States at the time of retail purchase or lease of an eligible vehicle.


Customers may be asked to provide qualifying documentation to a third-party to confirm their eligibility status.

The offer is valid on 2021 Alfa Romeo Giulia (including Quadrifoglio), 2022 Alfa Romeo Giulia (including Quadrifoglio) and 2022 Alfa Romeo Stelvio (including Quadrifoglio).

Yes, the Alfa Romeo Brand offers a First Responder Incentive to eligible Police/Law Enforcement Officers, Firefighters and EMTs.

Eligible First Responders will receive $500 off the purchase or lease of select Alfa Romeo Brand vehicles.


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